Ty Kelly, a longtime friend from college, came by at 7pm. Hillary generously made us all dinner. I spoke with Ty the night before giving him the skinny on the current company position and offered up equity for his services. Darin agreed with the plan.

Ty has lots of social media experience and is a photography wizard, not to mention possesses huge video skills. Accepting our offer, Ty is now our media director. And has already diligently started building up our social following via Twitter.

And for your next assignment, Ty, take pictures of all these shoes for future website sales and marketing. Let's see... 54 pairs of shoes, 8 different picture angles per pair, that equates to over 400 perfect shots. No problem, right?

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